Startup Marketing Plan

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4	Startup Marketing Plan									3/10/2023
5	Color	WBS Number			Task name / Title	Assigned to	Planned start date	Planned end date	Deadline	Progress (%)	Duration (hours)	Estimated hours	Time log (minutes)	Status	Priority	Task description	Cost	Actual cost
6		1	Small business marketing plan				3/11/2023	3/12/2023		0	8	0	0	Open	Medium		0	0
7		2	Business Overview				3/13/2023	3/16/2023		0	16	0	0				0	0
8		2.1		History Of Company			3/13/2023	3/14/2023		0	8	0	0	Open	Medium		0	0
9		2.2		Business Profile			3/14/2023	3/15/2023		0	8	0	0	Open	Medium		0	0
10		2.3		Form Of Business			3/15/2023	3/16/2023		0	0	0	0	Open	Medium		0	0
11		3	The Market				3/17/2023	4/1/2023		0	88	0	0				0	0
12		3.1		Industry Trends			3/17/2023	3/18/2023		0	8	0	0	Open	Medium		0	0
13		3.2		Market Analysis			3/18/2023	3/19/2023		0	8	0	0	Open	Medium		0	0
14		3.3		Target Markets			3/19/2023	3/20/2023		0	8	0	0	Open	Medium		0	0
15		3.4		Customer Profile			3/20/2023	3/21/2023		0	8	0	0	Open	Medium		0	0
16		3.5		Competition			3/21/2023	3/22/2023		0	8	0	0	Open	Medium		0	0
17		3.6		Legal and Regulatory Environment			3/22/2023	3/23/2023		0	0	0	0	Open	Medium		0	0
18		3.7		SWOT Analysis			3/23/2023	3/24/2023		0	0	0	0	Open	Medium		0	0
19		3.8		Risk/ Reward Analysis			3/24/2023	3/25/2023		0	8	0	0	Open	Medium		0	0
20		3.9		Marketing Strategy			3/26/2023	4/1/2023		0	32	0	0				0	0
21		3.9.1			Overall Strategy		3/26/2023	3/27/2023		0	8	0	0	Open	Medium		0	0
22		3.9.2			Description of Service		3/27/2023	3/28/2023		0	8	0	0	Open	Medium		0	0
23		3.9.3			Pricing Policy		3/28/2023	3/29/2023		0	8	0	0	Open	Medium		0	0
24		3.9.4			Placement/ Positioning		3/29/2023	3/30/2023		0	0	0	0	Open	Medium		0	0
25		3.9.5			Service Delivery		3/30/2023	3/31/2023		0	0	0	0	Open	Medium		0	0
26		3.9.6			Promotional strategy		3/31/2023	4/1/2023		0	8	0	0	Open	Medium		0	0
27		4	Operations Plan				4/2/2023	4/5/2023		0	24	0	0				0	0
28		4.1		Details of Operation			4/2/2023	4/3/2023		0	8	0	0	Open	Medium		0	0
29		4.2		Location and premises			4/3/2023	4/4/2023		0	8	0	0	Open	Medium		0	0
30		4.3		Infrastructure			4/4/2023	4/5/2023		0	8	0	0	Open	Medium		0	0
31		5	Organization/Management				4/6/2023	4/13/2023		0	40	0	0				0	0
32		5.1		Ownership Structure			4/6/2023	4/7/2023		0	0	0	0	Open	Medium		0	0
33		5.2		Directors Profile			4/7/2023	4/8/2023		0	8	0	0	Open	Medium		0	0
34		5.3		Organization Chart			4/8/2023	4/9/2023		0	8	0	0	Open	Medium		0	0
35		5.4		Management Team			4/9/2023	4/10/2023		0	8	0	0	Open	Medium		0	0
36		5.5		Management Responsibilities			4/10/2023	4/11/2023		0	8	0	0	Open	Medium		0	0
37		5.6		Staffing Plan			4/11/2023	4/12/2023		0	8	0	0	Open	Medium		0	0
38		5.7		Trade Union Affiliation/ NBC Agreement			4/12/2023	4/13/2023		0	0	0	0	Open	Medium		0	0
39		6	Financial Plan				4/14/2023	4/23/2023		0	56	0	0				0	0
40		6.1		Planned Capital Expenditure			4/14/2023	4/15/2023		0	8	0	0	Open	Medium		0	0
41		6.2		Vehicle Costing Analysis			4/15/2023	4/16/2023		0	8	0	0	Open	Medium		0	0
42		6.3		Loan Amortization Schedules			4/16/2023	4/17/2023		0	8	0	0	Open	Medium		0	0
43		6.4		Route Planning Analysis			4/17/2023	4/18/2023		0	8	0	0	Open	Medium		0	0
44		6.5		Financial Projections			4/19/2023	4/22/2023		0	8	0	0				0	0
45		6.5.1			Income Statement		4/19/2023	4/20/2023		0	0	0	0	Open	Medium		0	0
46		6.5.2			Balance Sheet		4/20/2023	4/21/2023		0	0	0	0	Open	Medium		0	0
47		6.5.3			Cash Flow Statement		4/21/2023	4/22/2023		0	8	0	0	Open	Medium		0	0
48		6.6		Financial Ratios			4/22/2023	4/23/2023		0	8	0	0	Open	Medium		0	0
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