Ecommerce Marketing Plan

	A	B	C	D	E	F	G	H	I	J	K	L	M	N	O	P	Q
1
2								Create professional Gantt charts in GanttPRO in a few clicks
3
4	Ecommerce Marketing Plan								3/7/2023
5	Color	WBS Number		Task name / Title	Assigned to	Planned start date	Planned end date	Deadline	Progress (%)	Duration (hours)	Estimated hours	Time log (minutes)	Status	Priority	Task description	Cost	Actual cost
6		1	Executive summary			3/8/2023	3/10/2023		0	16	0	0	Open	Medium		0	0
7		2	Goals and objectives			3/10/2023	3/16/2023		0	32	0	0				0	0
8		2.1		Entering a market		3/10/2023	3/11/2023		0	8	0	0	Open	Medium		0	0
9		2.2		Working with customers		3/11/2023	3/13/2023		0	8	0	0	Open	Medium		0	0
10		2.3		Expanding product disctribution		3/13/2023	3/14/2023		0	8	0	0	Open	Medium		0	0
11		2.4		Identifying growth strategies		3/14/2023	3/16/2023		0	16	0	0	Open	Medium		0	0
12		3	Mission Statement and value proposition			3/16/2023	3/18/2023		0	16	0	0				0	0
13		3.1		Company vision		3/16/2023	3/17/2023		0	8	0	0	Open	Medium		0	0
14		3.2		Company history		3/16/2023	3/18/2023		0	16	0	0	Open	Medium		0	0
15		3.3		Resources & competencies		3/17/2023	3/18/2023		0	8	0	0	Open	Medium		0	0
16		4	The right customers and market(s)			3/19/2023	4/2/2023		0	80	0	0				0	0
17		4.1		Age		3/21/2023	3/29/2023		0	56	0	0	Open	Medium		0	0
18		4.2		Gender		3/21/2023	3/29/2023		0	56	0	0	Open	Medium		0	0
19		4.3		Geographic location		3/19/2023	3/29/2023		0	56	0	0	Open	Medium		0	0
20		4.4		Income		3/19/2023	3/29/2023		0	56	0	0	Open	Medium		0	0
21		4.5		Purchasing power		3/21/2023	3/29/2023		0	56	0	0	Open	Medium		0	0
22		4.6		Family status		3/21/2023	3/29/2023		0	56	0	0	Open	Medium		0	0
23		4.7		Other relevant information		3/19/2023	4/2/2023		0	80	0	0	Open	Medium		0	0
24		5	Situational analysis			4/2/2023	4/13/2023		0	56	0	0				0	0
25		5.1		Current products		4/2/2023	4/5/2023		0	16	0	0	Open	Medium		0	0
26		5.2		Distributor networks		4/4/2023	4/6/2023		0	16	0	0	Open	Medium		0	0
27		5.3		Competion analysis		4/6/2023	4/8/2023		0	16	0	0	Open	Medium		0	0
28		5.4		Current financial condition		4/8/2023	4/11/2023		0	16	0	0	Open	Medium		0	0
29		5.5		External forces		4/9/2023	4/12/2023		0	16	0	0	Open	Medium		0	0
30		5.6		Summary		4/11/2023	4/13/2023		0	16	0	0	Open	Medium		0	0
31		6	Pricing and positioning strategy			4/13/2023	4/18/2023		0	24	0	0	Open	Medium		0	0
32		7	Distribution optimization and fulfillment plan			4/19/2023	4/28/2023		0	56	0	0	Open	Medium		0	0
33		8	Cross-channel promotion strategy			4/28/2023	5/19/2023		0	120	0	0				0	0
34		8.1		Partnerships		4/28/2023	5/19/2023		0	120	0	0	Open	Medium		0	0
35		8.2		Social networks		4/28/2023	5/8/2023		0	56	0	0	Open	Medium		0	0
36		8.3		Referrals		4/28/2023	5/3/2023		0	24	0	0	Open	Medium		0	0
37		8.4		Affiliates		4/30/2023	5/13/2023		0	72	0	0	Open	Medium		0	0
38		8.5		Blog posts		5/8/2023	5/19/2023		0	64	0	0	Open	Medium		0	0
39		8.6		PPC		5/10/2023	5/14/2023		0	32	0	0	Open	Medium		0	0
40		8.7		Print		4/28/2023	5/19/2023		0	120	0	0	Open	Medium		0	0
41		8.8		Radio		5/15/2023	5/18/2023		0	24	0	0	Open	Medium		0	0
42		8.9		Television		5/16/2023	5/18/2023		0	24	0	0	Open	Medium		0	0
43		8.10		Other channels		4/28/2023	5/19/2023		0	120	0	0	Open	Medium		0	0
44		9	Conversion strategy			5/20/2023	5/24/2023		0	16	0	0	Open	Medium		0	0
45		10	Strategy for increasing orders			5/24/2023	6/3/2023		0	64	0	0				0	0
46		10.1		Loyalty programs		5/24/2023	5/26/2023		0	16	0	0	Open	Medium		0	0
47		10.2		Free shipping		5/26/2023	5/28/2023		0	16	0	0	Open	Medium		0	0
48		10.3		Subscription services		5/28/2023	5/31/2023		0	16	0	0	Open	Medium		0	0
49		10.4		Flash sales		5/29/2023	5/31/2023		0	16	0	0	Open	Medium		0	0
50		10.5		Coupons		5/30/2023	6/1/2023		0	16	0	0	Open	Medium		0	0
51		10.6		Discounts		6/1/2023	6/3/2023		0	16	0	0	Open	Medium		0	0
52		11	Referral strategy			6/3/2023	6/13/2023		0	48	0	0	Open	Medium		0	0
53		12	Financial projections			6/13/2023	6/16/2023		0	24	0	0	Open	Medium		0	0
54
55	This document has been created with the help of https://ganttpro.com online service
56	You are free to use the document for your purposes with no limitations. To edit it, please, create a copy or use https://ganttpro.com
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100